| Posted on: Nov 26 2007, 12:34 PM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
Well it seems to be that this is the best topic where i can put my question to all of you. I have been writing article for a year now and lately decided to write an E-book. The thing i want to know is how many pages/words does a standard e-book contains. What text and fonts should i use while writing? and if you can say about the margins... Thank you :-) |
| Forum: The newbie copywriters room · Post Preview: #1048 · Replies: 1 · Views: 2,843 |
| Posted on: Nov 26 2007, 12:14 PM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
When you feel that another site is stealing your content you should contact their host. Some may advise that you try to contact the owner of the offending site first, but if they are stealing your content chances are they will not respond. In most of the cases, their hosting account suspend them till they remove the copied content and put some original content. But if they are using dedicated site, u should contact them directly from the information provided on the site and you may also report to the adsense company he is using because it against the rules. Google strictly follows it also. |
| Forum: Copywriting critiques · Post Preview: #1047 · Replies: 8 · Views: 4,948 |
| Posted on: Nov 26 2007, 11:54 AM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
Okay here is the list of some hand-picked tools to make your time as a copywriter or SEO copywriter a lot easier, more enjoyable and hopefully and profitable. Not only me, but every good copywriter strongly recommends that you take some time to explore each one of them carefully... It will surely make your writings look more professional. If you are new just check out these tools HERE |
| Forum: SEO Copywriting and SEO tips. · Post Preview: #1046 · Replies: 5 · Views: 3,300 |
| Posted on: Nov 25 2007, 11:49 AM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
What is link popularity? Link popularity is defined as the number of sites that are linking to your site. Some websites have thousands or even millions of sites linking to them, while others might have only a few. The search engines use the number of inbound links your site has as a measure of how important your site is, which translates into your search engine ranking. Tip: If your website is about vitamins, and the site linking to you is a video game site, then that is not considered a quality link. The link still helps your score, but the link would help your score much more if it were from a website whose subject matter is the same as yours. Also, Google gives a higher score to a link if it comes from a page that has actual content that relates to your keywords. For example, if your site is about jewelry, and another jewelry website has posted a link to your site on their links page, that link is not as valuable as a link to your site coming from a blog or a message board where a lot of information about jewelry is being written or discussed. |
| Forum: Off-topic · Post Preview: #1043 · Replies: 0 · Views: 1,157 |
| Posted on: Nov 21 2007, 03:55 PM | |
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Online shopping has quickly outstretched high street shopping for popularity and overall spend. One of the big advantages that consumers gain is the ability to comparison shop for a better deal. However, for the e-store owner or service provider, this can make it difficult to survive without offering the lowest prices and the greatest deals. Decreasing prices has an obvious effect on your revenue and profit so it is vital that you aim for the right target market and attempt to build customer loyalty. Customer loyalty means repeat business and repeat customers offer the lowest marketing spend requirements. As such, improving customer loyalty can vastly reduce your spend and increase your ROI. Many of the methods of retaining customers for your website are developed from tried and trusted methods used by large organizations and businesses offline. Know Your Target Markets By really getting to know and understand your target markets you will have a much greater understanding what it is that they're after. Know Your Competitors Knowing what your competitors are selling and for how much will help you determine the best prices for your own products. Customer Service You must supply a high level of customer service. If you go the extra mile for your customer, they will go the extra mile to come back to your site. Being polite in all communications is only a very small part of good customer service. Branding Make sure that all of your web pages, emails, newsletters, invoices, and other forms of communication include your web address at the very least. Make it memorable and don't chop and change designs and logos unless a re-branding is deemed absolutely necessary. After-Sales Communication There is an art to after sales communication, and it is an art that you need to learn to master. So, your website operates online, but that doesn't mean that the whole of your business has to. If you sell digital products that are downloaded then ensure that emails and all online communication includes your branding. If you sell physical products, then your paper invoices, and everything down to your packing labels should also be branded. Get Your Visitors Involved Involving your site visitors will help to bring them back to your site time and time again. Blogs, forums, and any interactive tool will help to make your site book markable. Even for visitors that don't take action while on your site, you will attract them back more frequently, and the more exposure a visitor has to your website, the more likely they become to make a purchase. Why Customer Loyalty Is Important To Your Business Website Return visitors or return customers are one of your greatest assets. If you can get your site visitors more involved in your site then you stand to profit even more from customer loyalty. Source & Reference: Google and many other sites |
| Forum: Off-topic · Post Preview: #1028 · Replies: 0 · Views: 1,596 |
| Posted on: Nov 21 2007, 03:36 PM | |
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SEO, or Search Engine Optimization, is the optimization of a web page in order that it ranks higher in the SERPs (Search Engine Result Pages) for specific keywords or keyword phrases. The pages that rank higher typically gain the greater amount of search engine traffic compared to pages ranked lower for the same keyword. The majority of web users click on one of the top 5 results on the first page when they complete a search. As such, the ultimate goal of any SEO (Search Engine Optimizer) is to gain one of these coveted top spots, with the number one ranking being the primary objective. Targeting Keywords However, a top position for any keyword won't suffice. In order to increase your ROI, it is vital to ensure that you target the most appropriate keywords for your pages, and for your business. While generic, or very general topic keywords, may have the highest number of searches conducted in a month they are also the most competitive and typically least productive. Competitive Keywords The more competitive a keyword the more pages that you need to compete with in order to benefit from an SEO campaign. Many of the pages that appear at the top of the list will also be well optimized and have a powerful link profile, making it difficult to rank highly. Improved Conversions With Targeted Keywords General topic based keywords have also proven to have lower conversion rates compared to more specific keywords. Targeted keywords generate targeted visitors, and targeted visitors are much more likely to be active while on the pages of your website. How Keyword Research Helps Keyword research helps you to identify keywords that are relevant, targeted, and preferably less competitive. By finding the right blend of these factors you can minimize the time it takes to rank well, actually increase the number of visitors, and improve your conversion rates. Targeted keyword research leads to better profit opportunities and improved ROI. Tailoring Your Keyword Research To Your Needs Every page of a website needs to be treated as an individual project, especially in terms of marketing. Each page will usually attract different visitors in different stages of the purchasing process. Deep product pages will often catch visitors while they are at their most profitable - when they're ready to buy. General pages and even product category pages can be used to attract more general terms, but they should still be properly researched and targeted very precisely to your target market. Niche Keywords Niche keywords are often talked about as being the ideal variety of keywords for a page. A niche keyword is a highly targeted, very specific keyword. It is geared towards a corner of the market in which you operate and typically has very few competing pages. Niche keywords don't usually create much in the way of traffic but the traffic that they do create is highly targeted and very active. It attracts excellent conversion rates ensuring that you get a good return on your marketing investment. Long Tail Keywords Many web pages will gain visitors from natural keywords within the text. These long tail search terms again produce highly targeted visitors and while each individual term will not produce more than one or possibly two visitors over the space of the month, they do all add up. It is virtually impossible to research long tail keywords because of their infrequency, but by using popular keywords you heighten the chances of seeing more on your website. Why Keyword Research Is Important Keyword research is an important aspect of SEO because it helps to identify the terms that surfers use to access sites similar to yours. This, in turn, enables you to optimize the pages of your site and your link profile in order to attract those visitors. By doing so, you may also improve the number of long tail searches that lead to your site, and these product highly targeted visitors for little optimization effort. Reference & Source: Google and many other websites. |
| Forum: SEO Copywriting and SEO tips. · Post Preview: #1026 · Replies: 2 · Views: 2,401 |
| Posted on: Nov 20 2007, 03:51 AM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
If you are in copywriting and want to do magic with your word selection while writing some content you should know what exactly a word is worth and how to use certain word that would draw traffic to your content. There is some 5000 Hynotic words and phrases that sell like crazy in this LINK HERE Check out as it will help a lot to make your copywriting a success! |
| Forum: Copywriting · Post Preview: #1010 · Replies: 2 · Views: 2,350 |
| Posted on: Nov 11 2007, 12:33 PM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
All Words (www.allwords.com): This site can help you with those Dutch, French, German, Italian, and Spanish words you may run across. Abbreviations.com (www.abbreviations.com): You can search this database for acronyms and abbreviations in a number of ways. Not sure what a federal agency acronym stands for? What about that Internet-chat shorthand? With more than 411,000 entries, it’s bound to be found here. QuoteWorld (www.quoteworld.org): In cahoots with www.amazon.com, this site boasts more than 15,000 quotations, with links to whole documents in which the quotes are found. WhatIs.com (www.whatis.com): Calling all nerds. This site defines thousands of the most current IT-related words. Confusing Words (www.confusingwords.com): A collection of more than 3,200 words that are often confused or misused. RhymeZone (www.rhymezone.com): Find rhymes, synonyms, definitions, and more. |
| Forum: SEO Copywriting and SEO tips. · Post Preview: #734 · Replies: 1 · Views: 1,816 |
| Posted on: Nov 11 2007, 11:43 AM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
Although acknowledgement and judgement are preferred in England, spell them acknowledgment and judgment for a U.S. audience. Brits love the oe/ae digraphs in manoeuvre, encyclopaedia, anaesthetic, and foetal. US? They prefer the more demure maneuver, encyclopedia, anesthetic, and fetal. Drop that u from behaviour, colour, honour, neighbour, humour, favourite, and their ilk. Instead, use the Americanized behavior, color, honor, neighbor, humor, and favorite. Don’t go suffix soft with organise, apologise, standardise, specialise, and analyse; try a z on for size and go organize, apologize, standardize, specialize, and analyze. While you’ll be travelling (two ls) in London, you’ll be traveling (one l) in New York. Same goes for jeweler and reveler (not jeweller or reveller). I love BBC programmes as much as the next Yank, but in my neck of the words it’s programs. Although a lawyer in the United Kingdom must have a licence before he can be on the defence team, he’d better get a license to sit on the U.S. defense team. Same spiel for offence and others In most cases, metre, centre, and theatre are British variants and should be changed to meter, center, and theater. But be careful: Proper nouns — Kodak Theatre, for instance — should be kept intact. American preferences over catalogue, dialogue, banque, and cheque are catalog, dialog, bank, and check. Tyre and pyjama can be changed to tire and pajama. Skeptical of sceptic? You should be — it’s skeptic. Craving a draught after ploughing your garden? No? How about a draft after plowing? Hmm.. |
| Forum: The newbie copywriters room · Post Preview: #732 · Replies: 7 · Views: 4,000 |
| Posted on: Nov 11 2007, 10:56 AM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
These are some of the myths people used to believe. Thank god these are now proved wrong and we found some of the best writers around (hint! hint!) lol 1) Copywriters have to be students of literature and English, classically trained by Ivy League professors. 2) If you write for money, you’ll never enjoy writing again. 3) All that reading will destroy your eyes and your back. |
| Forum: The newbie copywriters room · Post Preview: #729 · Replies: 9 · Views: 2,703 |
| Posted on: Nov 11 2007, 10:38 AM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
As a beginner to look for earning over internet most of the guys get scammed. The scam websites always give a deal which is too good to be true. The people who are new actually believe it and waste money on. I wish the search engines stop displaying search result of the scam sites, it would then be a safer approach for newbies |
| Forum: Copywriting · Post Preview: #728 · Replies: 6 · Views: 3,879 |
| Posted on: Nov 11 2007, 10:32 AM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
I think now there are more high paying pay per click ads available to be added to a blog for more earning. They have less minimum amount as payment and the clicks price varies according to your blog/website popularity. Though i think google are the ones who started it, but now there are many to choose from for adsense. |
| Forum: Copywriting · Post Preview: #727 · Replies: 10 · Views: 4,084 |
| Posted on: Nov 11 2007, 08:32 AM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
Bots do follow links. Bots can fil up forms and register accounts as well. That is the reason we have those verification text so as to identify from bots and human. And we have those activation links also sent to our email to stop useless account registrations. Till now it has been successful but i am sure Bots going to have their way out from these in later years to come. Hopefully by then we will be having new techniques to stop bot, i guess. |
| Forum: Off-topic · Post Preview: #726 · Replies: 11 · Views: 5,807 |
| Posted on: Nov 11 2007, 08:24 AM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
Hi, I have been here for a little while but never noticed this thread on top section. Anyways, I am Anirban from India. I am a software programer and more of a Night club DJ at a local club. Apart from all this i do find time to write as it is one of my passion. I love internet copy writing. Hope i will enjoy this forum. Cheers! |
| Forum: Off-topic · Post Preview: #725 · Replies: 71 · Views: 21,954 |
| Posted on: Nov 10 2007, 02:16 PM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
The "first draft" is a communications tool. Once the concept in placed on the paper, you and your project provider can see if you both understand each other well. Sometimes the first draft is off-the-mark, if so, a different concept is developed. Usually the first draft is close to what you want to say in your writing. You can then discuss the tone, the style, and the intended meaning with the project provider. You can then make changes accordingly. Usually the material will return to you for a second draft, then you have send it back with changes done for final revisions, and it will come back to you for a "polish." Upon approval of the copy, the copywriter's job is over, unless there is a need for a final proofreading of a layout before the item goes to press. |
| Forum: The newbie copywriters room · Post Preview: #723 · Replies: 4 · Views: 2,191 |
| Posted on: Nov 10 2007, 09:06 AM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
I have a personal blog with blogger. It is about 80 days old now and i have added around 55 posts in it. The niche of the blog is Tech, computers and whatever other electronic stuffs. I also did reviews on some site. With his site I planned to take up review projects from other site but lately realised that they hardly give opportunity to free blog site owners. So I am thinking of buying some webspace to put up on a new blog of mine where the opportunities will be huge for a good income. |
| Forum: Off-topic · Post Preview: #712 · Replies: 20 · Views: 6,835 |
| Posted on: Nov 10 2007, 05:38 AM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
Before you accept your first job, think about what you want to earn. You may or may not have the opportunity to set your own rate, but you can at least identify if someone is offering you way too little for your time. Copywriting starts off with basic rates of $20 to $35 per hour, rising to $40 per hour with experience. Heavy copywriting and technical copywriting can demand $40 to $50 per hour. If you work for clients that you know are rich in resources, such as corporations or advertising agencies, you may be able to earn double or even triple these rates. after you establish yourself as a hot freelance commodity, you can demand increased rates for rush projects. While most clients pay by the hour, some pay by the page. And some may ask you to determine which method to use when tallying your final paycheck. Per-page rates: If you’re asked to name your per-page rate, or if a client offers this kind of rate, you want to be sure it translates into adequate compensation for your time. Therefore, you need to calculate how the per-page rate translates into a per-hour rate. If you’re working with a publisher or anyone else who’s used to hiring copywriters, ask this question: “How many pages per hour do you expect from your end?” The answer will depend on the document’s layout, font, lines per page, level of edit requested, and genre of content (standard or technical in nature), but you can probably expect to hear up to six pages for copywriting. Use the answer, plus your desired hourly rate, to calculate how much you should charge per page. Here’s a nice benefit of being paid per page: As you gain experience and can do your job faster, your hourly rate goes up. For example, if you charge $2 per page and can eventually read 18 pages per hour, you earn $36 per hour. Improving your skills can really pay off! However, before you commit to a per-page rate, I strongly recommend that you ask to see the project. |
| Forum: The newbie copywriters room · Post Preview: #708 · Replies: 8 · Views: 3,591 |
| Posted on: Nov 10 2007, 05:22 AM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
Freelance editing doesn’t require six diplomas and five more years of residency. You might be thinking about the start-up cost of launching your freelance career? The price of one computer with Internet access, a good printer, some nice stationery for your invoices, and business cards. You don’t need much luck either — just good resources (like this book) and a strong work ethic. And you don’t even have to be initiated into some geeky grammar club. The truth is, you start by simply saying “I am a freelance copyeditor” and meaning it. Reasons people look for freelancing writing job is because you can work on your own flexible time, you will be having your own freedom, with a no-education fee you can start up your career, and a hefty paycheck at the end of your writing job. The earning potential is really that limitless. A full-time freelance copywriter can definitely survive without any other source of income. Part-time freelancers can really benefit, too, generating a significant amount of supplemental income through even just a few projects a month. The number of simultaneous projects you accept is completely up to you. No publisher will give you more than you could handle. But you don’t work with one publisher. Some freelancers juggle five projects on their desk at once. The point is, so long as you’re making deadlines and sleeping occasionally, you can take on as much or as little work as you want. It’s really important to know yourself and how much you can handle. Now, about the bad things of internet freelance writing job is you have to be careful. Do not submit all your work online. There are full of fraud people thinking of many scam schemes throughout the year. You can not separate the scammers from the real ones on the very first day, but you will grow and know more about them as you gradually get some experience. Like for an instance, never join any freelance where you will have to pay to get a copywriting job. And one more advise that is going to help you throughout your life is, never make a decision in a hurry. If you find a job or a website about freelance job, join a forum related to freelance writing and you can ask people in the forum about the website or the employer who gave you the job to know if it is a scam. This will help you for a start to get good projects without being getting cheated. Good luck. |
| Forum: Copywriting · Post Preview: #706 · Replies: 6 · Views: 3,879 |
| Posted on: Nov 10 2007, 01:58 AM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
ellipse should be used less when you are doing a copywriting job. Editors do not like ellipse and hence they omit it when they see it. We should not use what an editor does not like. But its ok when you are writing informally. I use too much ellipse as well but restrict the use when it comes to professional writing. LoL |
| Forum: SEO Copywriting and SEO tips. · Post Preview: #704 · Replies: 7 · Views: 3,682 |
| Posted on: Nov 9 2007, 02:53 PM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
Do you get a good earning from google adsense? Actually I have my own blog but seeing those penny stacking up is too much for me so I removed them. Also I would not put videos of any kind in my blog since I use some traffic exchange and if the site does not load within the given time limit my site would not be accepted in the traffice exchange rotator. Hence, I just use textual ads or banners in my blog. |
| Forum: Copywriting · Post Preview: #703 · Replies: 10 · Views: 4,084 |
| Posted on: Nov 9 2007, 02:05 PM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
Hi, I just thought that it might be a good idea to talk about proper use of punctuation. I have found that punctuations are the biggest challenge for a writer. A wrong punctuation can completely change the meaning of a sentence and readers might as well get confused, making a bad impression upon the writer. Some common Punctuation: apostrophe ( ’ ' ) - In English, it has two main functions: it marks omissions, and it assists in marking the possessives of all nouns and many pronouns. Contrary to popular usage, apostrophes are not used to pluralize normal old nouns: taco’s, dog’s, bottle’s — all wrong! Apostrophes are used to form possessives of singular nouns (the editor’s book, the baby’s bottle) and plural words (the girls’ room, the buses’ routes). The main exceptions to the rule (and there are always exceptions!) are individual lowercase letters (mind your p’s and q’s) and abbreviations that have periods or both upper- and lowercase letters in them (Ph.D.’s, PhD’s). For futher more details on usage please see HERE brackets ( ), [ ], { }, < > - Brackets (sometimes also called square brackets) are used to enclose comments, clarifications, or corrections added by someone other than the original writer, as well as to supply missing letters or words within quoted material. Consider this common example: “I think the next project (her new screenplay) will be the most challenging one yet,” she said. There are four types of brackets: round brackets or parentheses ( ), square brackets or box brackets [ ], curly brackets or braces { }, angle brackets or chevrons < >. Learn more about usage of each bracket in more details HERE colon ( : ) - Colons are commonly used to introduce information in a sentence. When a colon introduces an independent clause, the first letter in that clause can either be capitalized or not. For example: Jason could draw three things well: flowers, 3-D letters, and little devil people. Check HERE comma ( , ) - The comma is the most versatile of the punctuation marks. Because it is so common, we sometimes overlook its value. But in the publishing industry, the comma is critical. Writers, magazines, and newspapers are all judged on comma usage at some time or other. Comma's have a many different usage. Please check everything about this most critical punctuation HERE dashes ( ‒, –, —, ― ) - Also called Em dashes because they are the width of the character m — are used for emphasis or interruption. They can be used on their own or in pairs to offset a word or phrase. For example: A vast amount of serotonin — 95 percent of the body’s total — is produced in the digestive system. Learn more about the multiple uses of dash HERE ellipsis ( …, ... ) - An ellipsis indicates missing material or an incomplete thought; it can also denote hesitation and uncertainty. Two schools of convention govern your every decision about ellipses: the three-dot method and the three- or four-dot method. Detailed usage on both the methods are HERE exclamation mark ( ! ) - Exclamation marks should be used sparingly (except in dialogue). Their purpose is emphasis, but they all too often equate to overemphasis. When an exclamation point is used in dialogue and ends a sentence, don’t put a period after it. For example: Curtis had had enough and snarled, “Fish out your stinkin’ oranges, and take ’em back to Disneyworld!” Learn more how to use this punctuation mark HERE full stop/period ( . ) - A period marks the end of a sentence, of course. It also marks the end of an abbreviation. When an abbreviation ends a sentence, one period suffices. For example: Monitor sizes range from 15 in. to 21 in. Know more on full stop/period HERE hyphen ( -, ‐ ) - Hyphens link compound modifiers in cases where the meaning would not be clear without them. For example: Bobby took a fast-acting pill. Without the hyphen (Bobby took a fast acting pill), some readers may think Bobby took a drug (that works immediately) that helped him audition. This is just one common use of hypen, I talked about. To know about different uses of hypen please check HERE question mark ( ? ) - Question marks are used to indicate a question in dialogue. For example: Is everything alright with you? Learn more on this part of punctuation HERE quotation marks ( ‘ ’, “ ” ) - Quotation marks are used for direct quotations, of course. For example: “Come back when you enough courage to speak to me,” taunted John. Single quotation marks are used for a quote within a quote. For example: Jay explained, “When Buddy opened the van door, he couldn’t think of anything to say, so he just blurted out, ‘Say, what’s going on here?’ ” One more thing, please note where the single quote and the quotation mark are next to each other at the end of the sentence? I inserted a space between them to give them a little definition. A little identity. Without it, a reader may not notice that there are two distinct marks in that little clump. Learn more on the usage of quotation marks HERE semicolon ( ; ) - Semicolons are placed between two independent clauses when they aren’t separated by a conjunction such as and or but. For example: I preferred the presentation by Dionne’s dad; he’s a clarinetist. Semicolons are also used to separate items in a series when they have commas or other punctuation within them. For example: All I remembered was that one kid, whose name I can never remember, started screaming; another kid threw a melted popsicle at him; and before anyone could stop laughing, the principal walked in. Learn more on the usage of semicolon HERE slash/stroke ( / ) - Slashes should be used sparingly. They are seen more often in technical writing than in fiction. For example: Average highway performance of a car is 36 miles/gallon. Know more in details HERE Hope this topic and the link for more detailed usage of punctuations prove helpful. Thank you. |
| Forum: Copywriting · Post Preview: #702 · Replies: 17 · Views: 8,250 |
| Posted on: Nov 9 2007, 11:11 AM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
Thank you MelSos. Finally, I have done some research work myself on this topic and found out some important tips. Many of it you might have known but have not mentioned it. Ok here I mention it all under: - To Review our copy we have written over and over. Six or seven times or more. - Try not using long Latin words like "information" - instead we use short Anglo-Saxon words like "facts". These words have more punch and impact on readers mind. - We have to avoid being clever and witty- Sometimes I see ads that take me weeks to work out what they mean. We are all too busy to be bothering with the clever stuff. If it can be understood by a half-wit with a two second attention span you probably have a winner. - Using short sentences. And only including one idea in every paragraph. It is preferred not to spend ages constructing enormously complex sentences with millions of clauses and sub-clauses. Also, try to be specific, state real figures, avoid things like "up to 10%" or "over 1,000". - State the facts and focus on the benefits the customer will get when he buys the product. Do not waffle. Every word needs to be earning its place in your copy. Do not be worried by length of copy. Testing shows that long copy sells more than short, and long headlines sell more than short. Your copy should be as long or as short as it needs to be to sell the product. - Speaking the reader's language. Just like what a salesman would do. Think about how you would sell the product to someone. The best copy often has a kind of speech type "you-and-me-talking" quality about it. - Visualising a person and writing to them. Better still write as if you are writing to someone you already know who fits the target audience: Your friend or whoever. - Using simple words that everyone understands then everyone will understand. Good copy is often criticized for having a childlike quality. This is deliberate; when a simple person can understand it, everyone can understand it. - And finally: read books on the subject. Study the work of the great men of advertising. Write, write and re-write. The way to get effective advertising is to test everything. Do not use full stops in headlines. Thats is all what i found out. Please add some more if you think I have not mentioned about any important tip. Hope this will help other writers |
| Forum: SEO Copywriting and SEO tips. · Post Preview: #698 · Replies: 3 · Views: 2,229 |
| Posted on: Nov 9 2007, 07:22 AM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
In school, we are taught that yes the use of proper grammar is always important in your writing. For non-fiction, proper grammar is always important. With non-fiction, you are telling your reader facts and information they need to know. You are most likely doing this in some of article format. If your grammar is poor, then the reader is left with thoughts of whether or not you really know what you are talking about. If you can't write properly, how can you really the subject matter you are writing about authoritatively. So, yes, in this instance good grammar usage is important. it is with fiction that the writer can have more fun with grammar. The rules still apply, but they can be bent a little. For example, say you have a character that does not speak proper English. There are many reasons why this character speaks this way, and if you are not true to this character's attribute and instead use proper grammar, then you will confuse the reader. So in this instance, it is okay to give those rules a little bend, and have the character speak the way they want. Not every writer can write perfect grammar. Even after years of schooling where the rules are proper grammar are taught to you on a daily basis. Don't worry this is not really a problem. There are many resources available to the writer to learn grammar or to check grammar once you have written. Many word processors have grammar checkers built into the program. However, there are separate programs and books that you can find that will also help. |
| Forum: The newbie copywriters room · Post Preview: #697 · Replies: 10 · Views: 5,665 |
| Posted on: Nov 9 2007, 07:12 AM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
Of course with a website you can reach out more people all around the world. Internet penetrated almost all countries and people are now looking more towards internet shopping and also finding out ways to earn on internet. So in future, it would be hard to live without PC and internet as it is now with cellphones/mobile phones. I and many other fellow writers have mentioned here in this forum how to get traffic on your site. The link to the post is: http://www.copywriting.com/community/Traffic-blogs-t77.html pleas check it out as it might help you a big deal. |
| Forum: The newbie copywriters room · Post Preview: #696 · Replies: 4 · Views: 2,362 |
| Posted on: Nov 9 2007, 07:03 AM | |
![]() Copywriter in training ![]() ![]() Group: Members Posts: 43 Joined: 8-November 07 Member No.: 869 |
Adding to what I said before: Myth: A domain is only worth registering if you can get the .com version. Fact: Many web sites have been successful using .net, .org, and country-specific domain extensions. Don’t reject an otherwise good domain name just because the .com extension isn’t available. If you’re setting up a domain name based on keywords, a .net or .org shouldn’t make too much of a difference. If you’re selling products or services to only residents of your country, a country-specific domain extension could prove to be quite profitable for you, as it tells your target market that you’re specifically selling to them. |
| Forum: Copywriting · Post Preview: #695 · Replies: 8 · Views: 3,439 |
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