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> Emotional Triggers in Sales Copy

Jake
post Jul 2 2008, 01:17 AM
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I've read a lot about the use of mental triggers and emotional triggers in sales copy. Are there any experts out there who provide information related to these techniques?

I recently found an ad for a free webinar with a psychologist speaking on this topic at: http://eznichecreator.com/emotional-trigge...eleseminar.html

I'd be interested in any feedback you folks could provide on this topic and the webinar.


Thanks,

Jake
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cashflowprofit
post Nov 10 2008, 06:17 AM
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Hello Jake,

Nice topic and I am sure that no matter what level you want to reach in copywriting, some form of understanding of how to connect to emotions of your readers is a must.

Not sure that I would go for this product myself as I have usually noticed that if you can spend some time doing research on Google, you have a good chance to get the same information free of cost and without giving out your email address to them. I just hate having my inbox flooded with MLM products.

Recently I read an interesting article about Matt Furey who has been highly successful marketing through emails with his Sales letters. They border between highly irritating to very engrossing and his conversion rates have been astounding. But no can deny that it works. If anyone is interested I can put that article here. That guy is seriously wicked and he makes a ton of money.


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Tomm
post Nov 27 2008, 03:55 PM
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QUOTE(cashflowprofit @ Nov 10 2008, 12:17 AM) [snapback]1807[/snapback]
Hello Jake,

Nice topic and I am sure that no matter what level you want to reach in copywriting, some form of understanding of how to connect to emotions of your readers is a must.

Not sure that I would go for this product myself as I have usually noticed that if you can spend some time doing research on Google, you have a good chance to get the same information free of cost and without giving out your email address to them. I just hate having my inbox flooded with MLM products.

Recently I read an interesting article about Matt Furey who has been highly successful marketing through emails with his Sales letters. They border between highly irritating to very engrossing and his conversion rates have been astounding. But no can deny that it works. If anyone is interested I can put that article here. That guy is seriously wicked and he makes a ton of money.



Sounds like something I would like to see...Thanks in advance. Tomm
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corimul
post Jan 6 2009, 03:27 PM
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I read an interesting article about Matt Furey who has been highly successful marketing through emails with his Sales letters. They border between highly irritating to very engrossing and his conversion rates have been astounding. But no can deny that it works.


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mindyourcopy
post Mar 17 2010, 04:46 PM
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Please see my blog post - The 200 Most Persuasive Words to Use In Advertising.

It lists 200 words Entrepreneur Magazine identified as emotional triggers in sales and advertising.

Hope it helps.


--------------------
Gbenga Alaran
Lead Copywriter,
Aran Meta Copywriting
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Copyhog
post May 7 2010, 11:58 AM
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QUOTE (Jake @ Jul 2 2008, 03:17 AM) *
I've read a lot about the use of mental triggers and emotional triggers in sales copy. Are there any experts out there who provide information related to these techniques?

I recently found an ad for a free webinar with a psychologist speaking on this topic at: http://eznichecreator.com/emotional-trigge...eleseminar.html

I'd be interested in any feedback you folks could provide on this topic and the webinar.


Thanks,

Jake


Hi Jake,

Emotional triggers certainly do sell more products and services than the usual boring, long winded sales copy you get these days. I have studied Quantum Linguistics for quite some time and have found the use of direct, emotive writing a fundamental reason why my sales copy sells so well. You should look into it! It teaches writers how to use language based on different perspectives, how to hone in on the right target market - and use the right emotive words to sell directly to them.

If you're looking to sharpen your skills be wary of people online who claim to know how to teach emotive sales writing via ebooks and webinars, unless they are a leader in their field. No-names are usually just in it for the money - after all what sells better than a need to sell better!

Regards,
CG Dewing


--------------------
Managing Director: Digital Contrast Media
Web 2.0 Copywriting Specialist
Quantum Linguistics Expert

http://www.contrastmedia.co.za
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CarltonWO
post Apr 25 2011, 04:49 PM
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post Oct 28 2011, 05:08 AM
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You can encourage a consumer to buy your products by making your sales copy trigger an emotional response.you can use that to your advantage with this list of Emotional Triggers to Boost your Sales Copy.
_____________
Mary
PLR Articles
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