Comments on: Copywriting swipe file tutorial

By: Love to write articles

Love to write articles — Wed, 01 Jul 2009 23:07:33 +0000

I like your concept about swipe file. I certainly agree that there are some benefits of physical file, I will surely try it next time.

By: Kozan Huseyin

Kozan Huseyin — Wed, 11 Feb 2009 22:09:08 +0000

I like to use Microsoft OneNote, it allows the kind of organization this article speaks about, but in digital format.

I can appreaciate the benefits of a physical one though, it can help with creativity much more.

By: What's Going On, With A Few Tips Inside

What's Going On, With A Few Tips Inside — Wed, 26 Nov 2008 03:48:52 +0000

[...] Copywriting Swipe File Tutorial [...]

By: Behind the Affiliate Summit East 08 Copywriting Clinic | LisaRiolo

Behind the Affiliate Summit East 08 Copywriting Clinic | LisaRiolo — Thu, 21 Aug 2008 01:52:28 +0000

[...] a copywriting swipe file.Â Do not consider this a recommendation to steal or [...]

By: Ajax

Ajax — Wed, 11 Jun 2008 10:54:46 +0000

Informative article! Really appreciate the information on swipe files. As a copywriter, I should also start keeping one. Thanks & all the best!

By: Dhane Diesil

Dhane Diesil — Fri, 30 May 2008 09:48:18 +0000

By far one of the best explanations of swipe files I have seen.

This website has been a diamond in the rough for me. I cant seem to close the browser.

So much great information!

By: Guido

Guido — Thu, 10 Jan 2008 22:42:02 +0000

Thanks for the ideas. This site is great!

By: Instant Message for charity

Instant Message for charity — Tue, 08 Jan 2008 00:19:53 +0000

Hopefully, I’ll be able to now actually come up with a swipe file that’s more organized.

My previous swipe file was a mess, thanks for the practical lesson.

By: Ntsike

Ntsike — Sat, 22 Sep 2007 17:03:39 +0000

I just completed a songwriting class. And one of things we discussed to enhancing your songwriting talent was keeping journal, which is similar to a swipe file. Be active in your pursuit of ideas that are rock solid. If you have seen the same ad run for say 6 months or longer. That would clearly indicate it must have been attracting some kind of attention. People wonâ€™t just continue paying for ads that donâ€™t work, unless they have more money than brains. Clearly if it made you pause, it made someone else pause also. Remember, people are more alike than they are different.

Keep your eyes and ears open for anything that draws your attention to something you had no interest in. Emulate it donâ€™t copy it!

By: MT

MT — Sat, 21 Jul 2007 03:17:42 +0000

Thank you for this how-to! I’ve seen a lot of copywriters recommend starting swipefiles, but never was sure *exactly* what it was, or how to go about it. Much appreciated

By: JP Moses

JP Moses — Fri, 20 Jul 2007 23:21:42 +0000

Hey, great little article!

You said, “One of the most important tips I can share with you is to make your swipe file 100% physical – as opposed to 100% digital.”

So, so true. I used to try and keep it all digital. Problem is, you never think to look in there, and you can’t just quickly flip through your stuff. It takes way too long to open and close all those files.

Great tips. Thanks.

…jp