Okay… this one has rules attached to it!

There are indeed times when we need or want to communicate an idea that is better served by using grammatical tools and functions that are usually employed for other, (more correct) purposes. This won’t work in every copywriting scenario, but for many pieces where you are aiming for a more conversational, informal tone, these can work well like a charm to help you get across your meaning.

One of the ways this might be accomplished would be the use of the ellipsis. You’ve undoubtedly either seen or used this open yourself. It imitates how we converse… almost as if it were a rest space in a piece of music… It can be a useful tool to demonstrate the shades meaning of the speaker.

Keep reading: 5 Grammar rules it’s OK to break

If a copywriter sold $6 billion worth of products over the years, would you listen to what he had to say about headlines? I would think so.

One of the best ways to educate ourselves as copywriters is to listen to the advice of marketers who started selling products long before the internet age. And without a doubt, Ted Nicholas is one of the first names that should come to mind. When you look at lists of top 10 copywriters you don’t always see his name - he doesn’t seem to get quite the publicity as, say, Clayton Makepeace or Gary Bencivenga. But when he gives advice I pay attention.

Keep reading: Ted Nicholas on headlines

Once you’ve launched a blog, added good content to it and have a few blog monetization strategies in place, you’ll need a constant stream of targeted traffic to build your readership.

If we narrow things down to the very basics, there are only two types of traffic that you can generate: paid traffic and free traffic. And while there are literally thousands of different places that you can buy traffic from, today we’ll only focus on tentraffic generation methods that require little or no money. These are 10 methods you can start using this same week to start building momentum and kick-start your blog’s readership immediately.

Keep reading: Top 10 ways to drive traffic to a new blog

In part 1 of this quick glance at blog monetization we talked about earning cash directly from your blog’s content. While I still think that monetizing a blog through its content is the more effective strategy in the long run, there is one sad fact to consider…

That the majority of the visitors who land on your blog will not take the time or consideration to read your delicious content.

The average visitor is in a hurry and will only click around to find what he or she came looking for - and that may not always be within your blog. For that reason alone, you must also consider a few different approaches at making money; which brings us directly into the second general strategy to monetize your blog:

Keep reading: The only 2 ways to monetize your blog (Part 2)

Once you have a blog up and running, you’ll want to find a few ways to make money with it. Even if you are blogging out of pure passion, you can’t deny that enjoying a hobby that makes you money while having fun is one of the best things that could happen to you… right?

Blog monetization is a hot topic in the blogosphere. Thousands of posts have been made on the subject talking about different tactics, techniques and methodologies to earn money from blogging. The matter of fact is that there are only two general strategies through which you can monetize your blog. They are…

Keep reading: The only 2 ways to monetize your blog (Part 1)